What is content marketing? It is a type of marketing that involves the creation and sharing of online material via blogs, videos and social media posts to a attract and retain a clearly defined audience. The content shared is relevant, valuable and consistent with the service/product offered by the website. There is no explicit promotion of the service/product. The valuable information provided stimulates … [Read more...]

Over the years, SEO professionals, content writers and internet marketers have been so hung up on optimizing content for keywords that the quality of content has suffered in many cases and end up appearing tailor made for the search engine bots. Little do we realize that a search bot is never going to buy our e-book or the best in breed cooking grill. It is ultimately humans that we have to focus on, when … [Read more...]

Welcome to the Traffic Alignment content marketing services It is not only vital for small businesses to have a good digital presence but also receive targeted traffic that grows over time. The days of "Build it and they will come" are a thing of the past. Not all traffic is created equal. On an average, every website's analytics is likely to show a bounce rate of 30% (conservative estimate). For some niches, … [Read more...]

Are you a small business owner? We deliver targeted traffic, the lifeblood of your business, at very moderate ad spend, resulting in more sales and revenue. We are passionate about helping small businesses that offer services, succeed by delivering high quality leads that convert into customers. If you are a retail business, with a huge catalog and struggling with maintenance of your shopping campaigns, we … [Read more...]