LinkedIn pages are used a lot more now than they used to be, especially now that a lot of meet ups are now being done virtually. Virtual meet ups are a great way to connect with other colleagues and clients, and LinkedIn is now using this a lot more than they ever used to. Going live on this site is also a great way to generate leads in an environment where you are sure to get a lot of people to see and interact with you.
Key Takeaways:
- Due to the recent pandemic and the need for virtual events, LinkedIn has changed its offerings to now enable virtual events.
- Marketers can now use LinkedIn to stream their content directly to virtual attendees.
- Data shows that live video is seeing the most engagement on LinkedIn right now.
“Virtual events are made possible by combining two existing features: LinkedIn Events and LinkedIn Live.”
Read more: https://www.searchenginejournal.com/linkedin-pages-can-now-host-virtual-live-events/367752/
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